Saul Bass was an American born in New York City in 1920, known for making amazing title sequences for many famous films such as Vertigo, The Man with the Golden Arm, North by Northwest, Walk on the Wild Side and more. Saul's title sequences feel very modern for its time, the way he incorporates the images with the text. On the title sequence on vertigo we see a good example of this, such as when the text comes out of the eye and in general how he slows down the background footage as the text is done moving. His use of rotating shapes also looks great.
He was also very successful creating very well known logos such as the AT&T which was used for over 21 years, its still used today after having been redesigned slightly in 2005. He also made a logo for Frontier Airlines which was used for 8 years back in 1978 which looks incredibly modern for its time like most of his work.
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